Draft, not yet in force. This page describes the subscription Widgeta sells and the promises the site already makes in public. Counsel writes and approves the binding version before it takes effect.
Terms
These terms are between you, the business that opens a Widgeta account, and Widgeta, which operates widgeta.app and app.widgeta.app. By creating an account or subscribing, you agree to them.
What the site already promises
- One flat price of $99/mo, with no setup fee.
- No contract, month to month, cancel at any time.
- The site, the domain and every page belong to the customer, and go with them if they leave.
- Calls from the customer's site go to the customer alone; nothing is shared with another business.
- Hosting and the ongoing technical work are included in the monthly price.
- The AI answering service is not for sale and is described everywhere as coming soon.
These appear on the home page, the pricing page, the trade hubs and the comparison pages. Any final wording that narrows one of them makes those pages inaccurate and both would need changing together.
The words used here
The site is the website Widgeta builds and hosts for your business. Your material is the information you give us about the business. A statement is one sentence about the business that Widgeta composes from your material.
What Widgeta does
Widgeta builds and hosts a website for your trade business, works on how it ranks in search, and writes new pages each month. The three foundation pieces, website, SEO and content, come in one price. Every piece added after that carries its own price.
The AI answering service is not for sale. It is described on this site as coming soon, and the price will be announced when it opens.
The price
One plan costs $99/mo. There is no setup fee and no contract, and the subscription runs month to month.
The first 20 customers pay $49 a month for as long as they stay subscribed.
The plan includes 5 services and pages for up to 5 cities. Extra cities and add-ons are priced separately, and you see every price before you pay it.
Prices are in US dollars.
Building, previewing and publishing
Building a site and previewing it costs nothing. A site goes live only with a subscription.
A preview is private. Its link expires and can be revoked, and it is not indexed by search engines.
A published site is served at a subdomain of widgeta.app. You choose the name from the ones that are available.
Your account
You need an account to build and keep a site. You sign up with an email address and a password of at least 10 characters.
You must be able to enter into a contract for the business you sign up, and the information you give us must be accurate. You are responsible for keeping your password safe and for what happens under your account. Tell us promptly if you think someone else has it.
Each business has one site for now.
Statements you confirm
Widgeta composes every sentence about your business from the answers you give. You see each sentence before it is used. Only the sentences you confirm are kept and published, and the published page prints a confirmed sentence exactly as you saw it. A sentence you decline is removed from the material before the version is saved.
You are responsible for the accuracy of what you confirm and for having the right to publish it. Widgeta does not check that the answers are true.
If you edit your details, you confirm the new sentences before the site is rebuilt. A preview that Widgeta staff built for you from public information cannot be published until you have signed up and confirmed its sentences yourself.
Billing and renewal
Paddle is our payment provider and the merchant of record. Paddle is the legal seller of the subscription, handles sales tax, and issues your invoices and receipts. Your payment details go to Paddle and are never sent to Widgeta.
The subscription renews every month on the date it started, until you cancel. Paddle charges the payment method you gave at checkout.
If a payment fails, we email you. The site stays online for 14 days from the first failed payment. If the payment is still not made after 14 days, the subscription is canceled and the site is taken down.
Refunds
You can ask for a full refund within 30 days of your first payment. We refund the full amount you paid, not a part of it. Paddle issues the refund to the payment method you used.
The refund policy states the same term and how to ask.
Canceling and leaving
You can cancel at any time from Billing. No further payments are taken. Your site stays online until the end of the period you paid for.
Before it is taken down, you can download it as a zip file from Billing. The export contains the pages and the files they use.
After the paid period ends, the site is taken down and a neutral page is served in its place. We keep the account's data for 90 days after cancellation, then delete it. If you resubscribe while the data is still there, the same site can be published again.
The site, the domain and every page belong to you, and they go with you if you leave.
Your content and ours
Your business details, the photographs you upload and the sentences you confirm remain yours. The pages we generate for you belong to you.
Widgeta keeps the software that builds and serves the site, the design system and the knowledge base behind it. Nothing in these terms transfers those to you.
You give us permission to host, copy and serve your material and the generated pages for as long as you are a customer, and to keep the records described on this page and in the privacy policy.
Search data
Widgeta builds your site and hosts it, so the Search Console property behind it is created by us and belongs to the account that made it. That is the normal shape for a service that runs the site for you, and it is not the same as asking you for access to something you already own. It is on by default, and this section is what you are agreeing to.
What is collected. Search performance for the site we built and host: the searches that showed your pages, how often somebody clicked, which pages they landed on, and where those pages sit in the results. Nothing about the people searching, because Google does not hand that over and we would not want it.
Who it belongs to. Your site's data is yours. You get full access to the property, not a filtered report of it, and you can export anything in it whenever you like.
What we do with it. Two things. We use it to run your SEO, which is the part you are paying for. And we read it in aggregate, across every business on the platform, to work out what actually earns calls in a trade and a region, and to make the product better for all of it. Aggregate means counted together: no individual business is named, shown or compared to another anywhere.
If you leave. The site, the domain and everything on it go with you. Collection stops. We do not keep running the property after you have gone, and what is already in the aggregate stays aggregate, which is to say it is no longer about you.
Turning it off. A plain control, in the same place as the rest of your settings, not three menus deep and not an email you have to send. Turning it off means we stop reading the data, and it also means the SEO work is running blind, which is worth knowing before you do it.
No guarantee of search ranking
We do not promise first place on Google, or any particular position. Nobody can promise that, and a company that does is selling something else. We do the work the pages describe and report what happens.
Still to be settled
Still to write: what may not be published on a site Widgeta builds and when an account may be suspended; the uptime and support commitments; the limits of each party's liability; how a domain transfer works, including for a customer who uses a domain of their own; the country whose law applies and where a dispute is heard; and the legal entity and registered address behind Widgeta.
Changes to these terms
We may update these terms. The date at the top changes with them. If a change materially affects your subscription, we will email the address on your account before it takes effect.
Questions
Write to hello@widgeta.app and a person answers within one business day.